A good Business Coach can help you get your goals in line.

Mary Sue’s Story
Act! is not marketed really strongly in the Asia/Pacific region, and particularly not in New Zealand. It’s not like, you know, there’s a massive advertising campaign for Act!, so most sales, I think, have come through word of mouth.

The sorts of people who use this product are … people … small to medium-sized businesses with 3 to 20 users would be typical. They have a need to communicate regularly with their customers and would want to collect information about them beyond just their names and addresses.

When I say the product hasn’t been marketed, I mean as a brand. The owners (of Act!) do some advertising throughout the Asia/Pacific region, but it’s not heavily advertised. You’d never see it on TV, for example. So from a brand point-of-view it’s not heavily marketed.

From a personal point-of-view, looking at Achieve! Ltd, my reputation is continually growing through word-of-mouth and through some of the advertising that I do.

Before I met ActionCOACH, I certainly faced challenges such as IT issues, and accepting my own worth - and coming from a user-angle as opposed to an IT-angle, which is where a lot of Act! consultants come into the game.

They tend to know everything about computers, but they don’t know much about people, customers, and business processes, and can answer any technical question that’s fired at them but I was the exact opposite. You know, you could throw me with a simple tech question, but man, I could tell you anything about how to market it, or how to improve communication within the office.

I could certainly do that part of it. I had a real hard time expecting payment for some of those technical services I provided.