Brad Sugars Says …
Our suggestions included the following:
•    Increase prices.
•    Train the team to up-sell off the menu.
•    Train the team to serve the customer consistently and well.
•    Sack the staff that didn’t perform and set up a team of great performers.
•    Stop recruitment ads that didn’t work and advertise for the people they wanted, [...]

The Moment of Truth
We did think about coaching late last year, but it wasn’t until we received a letter from ActionCOACH, out of the blue, that we actually thought about it more seriously and Cengiz and I decided to go ahead with it. It just came at the right time and also he made a [...]

Wendy’s Story
Our business is Cafe Istanbul. It’s a Turkish restaurant in Wellington City. It’s a family-owned business that we’ve run for 11 years now. I look after the front of house, manage the staff and see to sales.
Over the last 6-months to a year, we’ve noticed a big growth in the upper end of Cuba [...]

Here’s how a cafe used ActionCOACH to help boost its profits.